BIG EAST Virtual Sports Marketing Summit

The Future of Sports Fandom - Swipe, Stream, Cheer​

Friday, October 30, 2026

10:00 a.m. - 12:00 p.m. Eastern  |  9:00 - 11:00 a.m. Central

EVENT DETAILS

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STUDENTS - You must apply and be accepted to attend this event. Applications will open on Monday, October 5, 2026, at which point an application link will be added to this event. Applications are due Wednesday, October 14, 2026, at 11:59 p.m. ET / 10:59 p.m. CT.
 
Your university is a member of the BIG EAST Career Consortium and sponsor of the annual Virtual Sports Marketing Summit.

Join students from across BIG EAST schools for an exclusive opportunity to explore how the sports industry is responding to the evolving world of sports fandom at the Sports Marketing Summit: The Future of Sports Fandom – Swipe, Stream, Cheer. Advances in technology, changing media landscapes, and shifting consumer behaviors are transforming fan engagement and challenging teams, leagues, brands, and media companies to develop a new playbook for attracting, engaging, and retaining fans.
 
The summit kicks off with a high-impact panel featuring industry leaders in advertising, brand partnerships, media, technology, and fan experience. Whether you're passionate about sports, marketing, media, or technology, this is your chance to explore the trends transforming the fan experience and learn from the professionals leading that change.

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Following the panel, attendees will have the chance to participate in speed networking sessions featuring a wide range of sports marketing professionals.

Application link for the Summit opens on Monday, October 5, 2026, and closes on October 14, 2026. 

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